[epsi-coord] ePSI conference press release

Wed Feb 22 13:58:56 GMT 2012

Dear all,

Further to Marc’s comments, I updated the press release to:

·         Make the language a bit more exciting;

·         Insert direct contact details for Ton; I didn’t add separate
contact info for DE (Daniel) and FR (me), since my FR is not really up to
clean marketing standards, and it might otherwise look a little disjointed.

·          Add a line to credit and thank our sponsors (as taken from the
current conference support document in the Dropbox).

You’ll find the new version in attachment and in the Dropbox under
marketing. If that’s OK to everyone, I suggest to go ahead with
distribution.

BR,

Hans

*Van:* epsi-coord-bounces at lists.okfn.org [mailto:
epsi-coord-bounces at lists.okfn.org] *Namens *Marc de Vries
*Verzonden:* maandag 20 februari 2012 13:53
*Aan:* epsi-coord at lists.okfn.org
*Onderwerp:* Re: [epsi-coord] ePSI conference press release

Hi Hans,

Thanks for this draft.

I think it looks good.

Some suggestions:

1.       As it is aimed at journalists, always looking for some excitement,
I would put a bit more ‘expectations’ in the text, like: this will be the
landmark event, you should be there etc., illustrated by the big dilemma’s
of the moment: how to have impact, how to make this work, how to make sure
governments connect and stay connected etc.

2.       I would also put in the contact details of Ton, so that any
responses can be covered by him (if Daniel wants to cover German speaking
countries and you French speaking countries that is fine, but it may be
wise to have one central person).

3.       Possibly you can also add some words on our sponsors.

To be discussed and finalized at our CC. If others have comments, please
prepare them.

Also we need to agree then on the distribution (timing, logistics etc.).

Reg. M.

*Van:* epsi-coord-bounces at lists.okfn.org [mailto:
epsi-coord-bounces at lists.okfn.org] *Namens *Hans Graux
*Verzonden:* donderdag 16 februari 2012 12:58
*Aan:* epsi-coord at lists.okfn.org
*Onderwerp:* [epsi-coord] ePSI conference press release

Hi all,

As discussed during Monday’s call, I’ve tried to come up with a draft press
release for the conference, to be sent out to potentially interested
publications. As you’ll see, it’s largely based on the existing promotional
materials, but my two main goals were to keep it short (one page max) and
to make it understandable to anyone with even the slightest interest in the
topic (so no jargon or references to legal texts). Could you take a look at
see if this is appealing enough for press purposes? Your comments would be
very welcome. I also put it in the dropbox under the marketing-folder for
the conference.

BR,

Hans
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