[open-sustainability] Opening Up Product Data Day, London, 23 Jan

[Jack Townsend]

http://productdata.splashthat.com/

Opening Up Product Data
Empowering Consumers with Open Data

Hosted By
Open Product Data 
Our goal: Collaborate to build the largest open product database in the world.

Hub Westminster
80 Haymarket
London
SW1Y 4TE
JANUARY
23
1000AM 400PM

The Open Knowledge Foundation, Provenance.it and HubWestminster are teaming up to bring together various builders and thinkers to make an open database of product information, building on the existing work of Open Product Data. We will share and learn from our diverse experiences, work through the some immediate challenges and collectively develop a roadmap for building the largest open product database in the world.
All are welcome and are essential to make this day a success: Designers, coders, academics, makers and thinkers. You don't need to be a data expert. The day will be organised around three working groups:

Mapping the Data Source Possiblities
What types of product data do consumers need to make informed purchasing decisions? From data about the company that made it to the product's carbon footprint to the cheapest place to buy it - this group will explore and map all the data source possibliities of an Open Product Database.

Information Architecture 
How do you build the largest open product database in the world? How can we make it easily accessible to everyone? This group will tackle the large data systems challenge of building an Open Product Database in order to ensure that it is built the right way and is built to serve the needs of businesses and consumers from across the world. 

Vision for the Future
What does the future look like with Open Product Data? There are incredible possibilities for a world with a more open product space including having an impact on environmental and social sustainability, advertising, the way products are made and ultimately, we think, the possiblity of fundamentally changing consumer behaviour. This group will discuss the future implications of open product data. 

Drawing on our combined expertise, we can build tools that empower citizens with the information they need to make purchasing decisions that are right for them, their families and their community. Let's Build the Future of Retail.

#OPD13

Set the Scene: Including short presentations about open data, product ID and the future of retail. 
	
Introduction to the Open Product Database by Philippe Plagnol
	
Introduce the Working Groups and Brainstorming
	
Lunch
	Working Groups
	Coffee Break
	
Working Group Presentations