[open-science] Panton Principles Publicity

Peter Murray-Rust pm286 at cam.ac.uk
Mon Jun 13 08:56:35 UTC 2011


On Mon, Jun 13, 2011 at 2:36 AM, Vision, Todd J <tjv at bio.unc.edu> wrote:

> The poster looks slick!   But I worry that use of the term 'sharing' is not
> helping to reach out to the unconverted within the scientific community.
>  Scientists are more likely to recognize common cause with the PP when the
> issue is framed in terms of bolstering the scientific method, not when when
> it calls for behavior (altruistic sharing) that run counter to how
> 'competitive-collaborative' science is conducted.  Most scientists think of
> 'sharing' data with collaborators only if and when they can advance their
> own research.   We don't ask scientists to 'share' their manuscripts (an
> altruistic act), but rather to publish their manuscripts (a professional
> obligation but one that brings rewards).  So 'Replicate' -> 'Reuse' ->
> 'Revolutionize' might be closer to a message that would resonate outside of
> the choir, and convey the sense that 'open data means better science'.
>  'Replicate' might not be the perfect term either, though it does at least
> have the virtue of starting with an 'R'!
>
>
Agreed. "Sharing" will upset some people. "Record" is less likely to be
objected to.

> cheers,
> Todd
>
> ---
> Todd Vision
> Associate Professor of Biology
> University of North Carolina at Chapel Hill
>
>
> > See below for a conversation Maria and I have been having regarding
> > publicity for the Panton Principles (PP from here on in!). It started
> when I
> > shared a poster design:
> > http://tinyurl.com/6gj2e6v
> >
> > Since, some very interesting points have come up. As a quick summary for
> > those who don't want to read the whole conversation:
> >
> > - Would a PP logo be a good thing to have? Should we have a design
> > contest/request ideas and submission?
> > - Peter came up with a tagline for a web banner of 'Open data means
> better
> > science', could a question directly addressing the community be more
> > engaging for the poster?
> > - Would a design like this
> > http://sunnibrown.com/2010/06/03/pbs-this-emotional-life/ be too
> childish?
> > - What makes open data in science unique compared to open data in other
> > fields and how could we incorporate this into our messages/publicity?
> >
> > Any comments, opinions, design ideas etc are most welcome!
> >
> > Jenny
>
>
>
>
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>



-- 
Peter Murray-Rust
Reader in Molecular Informatics
Unilever Centre, Dep. Of Chemistry
University of Cambridge
CB2 1EW, UK
+44-1223-763069
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