[okfn-discuss] new brand, new website: coming up next week

Puneet Kishor punk.kish at gmail.com
Sun Apr 13 17:56:30 UTC 2014


On Apr 13, 2014, at 10:46 AM, Friedrich Lindenberg <friedrich.lindenberg at okfn.org> wrote:

> To be honest, the slogan strikes me as a bit vacuous as it avoids telling us *how* data/knowledge/muffins will have any effect, and instead goes for the “change” meme, which I has been beaten to death by a combination of TED talks and American presidential campaigns for the past couple of years.
> 
> It’s ironic that the slogan is essentially a statement of faith.



Slogans usually are a statement of faith. They are too short to be anything more substantive. But, they can make a great lead-in for case-studies, web pages, other literature that supports them.



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Puneet Kishor
Manager, Science and Data Policy
Creative Commons




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