[okfn-discuss] Next steps on the Open Knowledge Tagline

Aaron Wolf wolftune at gmail.com
Tue Jun 17 16:30:01 UTC 2014


If it had been flexible and all-encompassing initially, I might never have
complained. But since we're discussing it, "see" is still too passive. It
isn't "help" or "open" as a verb or any other call to action. "See" just
says, "stand back and watch".

But really, I would not have bothered making much of this if not for the
strange narrowing of the "data" focus.

--
Aaron Wolf
wolftune.com


On Tue, Jun 17, 2014 at 9:19 AM, Rufus Pollock <rufus.pollock at okfn.org>
wrote:

> To add here I'd assumed that we'd leverage the opportunity to vary the
> "see how" stuff e.g. you could vary it to:
>
> "see how open culture can change the world"
> "see how open science can change the world"
> "see how X can change the world"
>
> Let me re-iterate I'm not super-advocating this option but indicating the
> potential and trying to avoid (too much) hangup on the "data" point :-)
>
> Generally great to see the rich conversation here and keep the points
> coming!
>
> Rufus
>
>
> On 17 June 2014 16:51, Javier Creus <javicreus at ideasforchange.com> wrote:
>
>> Hello everyone,
>>
>> I am afraid as well that "data" is not everything worth to be open.
>>
>> In my opinion Tesla's movement to share its patents with anyone is part
>> of the Open movement, even if it is not strictly data and if it doesn't
>> fully embrace the open knowledge definition.  It's about "openess"
>>
>>
>> thanks,
>>
>>
>> javi
>>
>>
>> 2014-06-17 15:48 GMT+02:00 Aaron Wolf <wolftune at gmail.com>:
>>
>> I'll be *this* bold (and it's totally honest!). I *love *the Public
>>> Domain review! And with the new logo and tagline and all this discussion, I
>>> *literally* forgot that the PDR was an OK project. I actually was
>>> trying to remember if OK had anything to do with culture and art or if it
>>> was a false impression.
>>>
>>> If I could, I'd propose a plain old *veto* of the "See how data"
>>> tagline. I'm honestly thinking like "holy moly, how could I forget the
>>> PDR!" But the whole rebranding seems to have nothing to do with it and
>>> seems to be a totally different organization…
>>>
>>> I know you could read a lot of different emotion behind this text, but
>>> I'm truly more surprised and baffled than anything else.
>>>
>>> Sincerely,
>>> Aaron
>>>
>>> --
>>> Aaron Wolf
>>> wolftune.com
>>>
>>>
>>> On Tue, Jun 17, 2014 at 4:48 AM, Andrew Gray <andrew at generalist.org.uk>
>>> wrote:
>>>
>>>> On 16 June 2014 17:31, Aaron Wolf <wolftune at gmail.com> wrote:
>>>> > Thanks, Rufus. I agree. The concern was initially about potential
>>>> shift in
>>>> > focus and concern about inclusion of the community in the decisions.
>>>> >
>>>> > To be clear, I always thought it was great that lots of Open Data
>>>> stuff was
>>>> > happening, but I saw "Open Knowledge" as basically including "Free
>>>> Culture",
>>>> > and when I think of stuff cultural works like music and art, I see
>>>> zero
>>>> > place for that in "See how data can change the world". And I think
>>>> that will
>>>> > remain the case for everyone who ever sees that tagline. Nobody will
>>>> ever
>>>> > see that tagline and think OK has anything directly to do with
>>>> free/open
>>>> > art.
>>>>
>>>> Piping up from the background... I felt somewhat uncomfortable about
>>>> the "data can change the world" idea, and I think this is a key point.
>>>> It's certainly true to say "yes, of course, it encompasses cultural
>>>> things as well, regardless of the tagline"... but that doesn't help
>>>> someone who isn't familiar, doesn't already know that silent footnote,
>>>> and may well be put off engaging by the emphasis on something that, to
>>>> them, seems tangential.
>>>>
>>>> To me, one of the best and most interesting things OKFN has done is
>>>> the Public Domain Review - which is a thousand miles from data.
>>>> Likewise, the whole OpenGLAM work has been very much content-oriented
>>>> (though data work plays a part). Neither of these are what you'd
>>>> expect from "see how data can change the world"
>>>>
>>>> To go back to Rufus' comparisons, this is a bit like Greenpeace
>>>> deciding its tagline should be "caring for the whales". I mean, yes,
>>>> it's certainly correct, but it might also be a bit misleading ;-)
>>>>
>>>> (Obligatory preference: "Open knowledge: open data, open minds",
>>>> without repetition, is quite neat at bridging the full range)
>>>>
>>>> --
>>>> - Andrew Gray
>>>>   andrew.gray at dunelm.org.uk
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>>>
>>>
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>>
>>
>> --
>> www.IdeasforChange.com
>> www.NoSomosHormigas.org
>>
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>
>
> --
>
> * Rufus Pollock Founder and President | skype: rufuspollock |
> @rufuspollock <https://twitter.com/rufuspollock> Open Knowledge
> <http://okfn.org/> - see how data can change the world **http://okfn.org/
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