[okfn-discuss] Next steps on the Open Knowledge Tagline

Tue Jun 17 17:38:03 UTC 2014

Going from that idea of active voice, combined with
audience/setting-responsive focus word, (data, science, art, etc) the
variant occurred to me..:

The Future of Science is Ours to Open.

The Future of Culture is Ours to Open.

The Future of Data is Ours to Open.

etc.

- h

On Tue, Jun 17, 2014 at 11:30 AM, Aaron Wolf <wolftune at gmail.com> wrote:

> If it had been flexible and all-encompassing initially, I might never have
> complained. But since we're discussing it, "see" is still too passive. It
> isn't "help" or "open" as a verb or any other call to action. "See" just
> says, "stand back and watch".
>
> But really, I would not have bothered making much of this if not for the
> strange narrowing of the "data" focus.
>
> --
> Aaron Wolf
> wolftune.com
>
>
> On Tue, Jun 17, 2014 at 9:19 AM, Rufus Pollock <rufus.pollock at okfn.org>
> wrote:
>
>> To add here I'd assumed that we'd leverage the opportunity to vary the
>> "see how" stuff e.g. you could vary it to:
>>
>> "see how open culture can change the world"
>> "see how open science can change the world"
>> "see how X can change the world"
>>
>> Let me re-iterate I'm not super-advocating this option but indicating the
>> potential and trying to avoid (too much) hangup on the "data" point :-)
>>
>> Generally great to see the rich conversation here and keep the points
>> coming!
>>
>> Rufus
>>
>>
>> On 17 June 2014 16:51, Javier Creus <javicreus at ideasforchange.com> wrote:
>>
>>> Hello everyone,
>>>
>>> I am afraid as well that "data" is not everything worth to be open.
>>>
>>> In my opinion Tesla's movement to share its patents with anyone is part
>>> of the Open movement, even if it is not strictly data and if it doesn't
>>> fully embrace the open knowledge definition.  It's about "openess"
>>>
>>>
>>> thanks,
>>>
>>>
>>> javi
>>>
>>>
>>> 2014-06-17 15:48 GMT+02:00 Aaron Wolf <wolftune at gmail.com>:
>>>
>>> I'll be *this* bold (and it's totally honest!). I *love *the Public
>>>> Domain review! And with the new logo and tagline and all this discussion, I
>>>> *literally* forgot that the PDR was an OK project. I actually was
>>>> trying to remember if OK had anything to do with culture and art or if it
>>>> was a false impression.
>>>>
>>>> If I could, I'd propose a plain old *veto* of the "See how data"
>>>> tagline. I'm honestly thinking like "holy moly, how could I forget the
>>>> PDR!" But the whole rebranding seems to have nothing to do with it and
>>>> seems to be a totally different organization…
>>>>
>>>> I know you could read a lot of different emotion behind this text, but
>>>> I'm truly more surprised and baffled than anything else.
>>>>
>>>> Sincerely,
>>>> Aaron
>>>>
>>>> --
>>>> Aaron Wolf
>>>> wolftune.com
>>>>
>>>>
>>>> On Tue, Jun 17, 2014 at 4:48 AM, Andrew Gray <andrew at generalist.org.uk>
>>>> wrote:
>>>>
>>>>> On 16 June 2014 17:31, Aaron Wolf <wolftune at gmail.com> wrote:
>>>>> > Thanks, Rufus. I agree. The concern was initially about potential
>>>>> shift in
>>>>> > focus and concern about inclusion of the community in the decisions.
>>>>> >
>>>>> > To be clear, I always thought it was great that lots of Open Data
>>>>> stuff was
>>>>> > happening, but I saw "Open Knowledge" as basically including "Free
>>>>> Culture",
>>>>> > and when I think of stuff cultural works like music and art, I see
>>>>> zero
>>>>> > place for that in "See how data can change the world". And I think
>>>>> that will
>>>>> > remain the case for everyone who ever sees that tagline. Nobody will
>>>>> ever
>>>>> > see that tagline and think OK has anything directly to do with
>>>>> free/open
>>>>> > art.
>>>>>
>>>>> Piping up from the background... I felt somewhat uncomfortable about
>>>>> the "data can change the world" idea, and I think this is a key point.
>>>>> It's certainly true to say "yes, of course, it encompasses cultural
>>>>> things as well, regardless of the tagline"... but that doesn't help
>>>>> someone who isn't familiar, doesn't already know that silent footnote,
>>>>> and may well be put off engaging by the emphasis on something that, to
>>>>> them, seems tangential.
>>>>>
>>>>> To me, one of the best and most interesting things OKFN has done is
>>>>> the Public Domain Review - which is a thousand miles from data.
>>>>> Likewise, the whole OpenGLAM work has been very much content-oriented
>>>>> (though data work plays a part). Neither of these are what you'd
>>>>> expect from "see how data can change the world"
>>>>>
>>>>> To go back to Rufus' comparisons, this is a bit like Greenpeace
>>>>> deciding its tagline should be "caring for the whales". I mean, yes,
>>>>> it's certainly correct, but it might also be a bit misleading ;-)
>>>>>
>>>>> (Obligatory preference: "Open knowledge: open data, open minds",
>>>>> without repetition, is quite neat at bridging the full range)
>>>>>
>>>>> --
>>>>> - Andrew Gray
>>>>>   andrew.gray at dunelm.org.uk
>>>>> _______________________________________________
>>>>> okfn-discuss mailing list
>>>>> okfn-discuss at lists.okfn.org
>>>>> https://lists.okfn.org/mailman/listinfo/okfn-discuss
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>>>>
>>>>
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>>>
>>>
>>> --
>>> www.IdeasforChange.com
>>> www.NoSomosHormigas.org
>>>
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>>>
>>
>>
>> --
>>
>> * Rufus Pollock Founder and President | skype: rufuspollock |
>> @rufuspollock <https://twitter.com/rufuspollock> Open Knowledge
>> <http://okfn.org/> - see how data can change the world **http://okfn.org/
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>>
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>>
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Icarus Interstellar  /  FarMaker Design Corps  //  icarusinterstellar.org
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