[okfn-za] [HacksHackers Jo'burg] Re: The marketing case for open government data

Thu May 23 18:45:06 UTC 2013

Hi Nimi

Well, there's http://africaopendata.org - which is currently being
revamped. Otherwise, I'd suggest writing a sexy press release & getting it
out on sapa & allafrica.com?

Cheers
Tea

On 23 May 2013 11:18, Nimi Hoffmann <Nimi.Hoffmann at gmail.com> wrote:

> Thanks Michelle. I particularly liked the link in theodi to this
> presentation on the business model for open data:
>
> http://www.slideshare.net/hverwayen/business-model-innovation-open-data
>
> The problem is that this business case is for a cultural product. But my
> organisation is not involved in cultural projects. So there are no
> platforms like Flikr on which to share its data.
>
> Suppose you have an organisation that was going to share unsexy data -
> i.e. data that doesn't have a strong internet presence/institutional
> framework. Are there any sites that would celebrate this and help spread
> the message?
>
> Cheers,
> Nimi
>
>
> On 23 May 2013 09:57, Michelle Willmers <michelle.willmers at uct.ac.za>wrote:
>
>>   Hello Nimi
>>
>>  Wonderful to hear about the work you are doing. The following links
>> might be of use …
>>
>>  How to make a business case for open data:
>> http://theodi.org/guide/how-make-business-case-open-data
>>
>>  Answers to common misconceptions around sharing data
>>
>> http://blogs.lse.ac.uk/impactofsocialsciences/2013/05/06/answers-to-common-misconceptions-about-data-sharing/?utm_source=hootsuite&utm_medium=owly&utm_campaign=twitter
>>
>>  Tim Davies Positon paper W3C: Using Open Data Workshop (June 2012)
>>   http://www.w3.org/2012/06/pmod/pmod2012_submission_5.pdf
>>
>>  All the best.
>> Michelle
>>
>> --
>>
>>  Michelle Willmers
>>
>> Programme Manager
>>
>> Scholarly Communication in Africa Programme
>>
>> University of Cape Town
>>
>> South Africa
>>
>> Tel:+27(21) 650 5061
>>
>> Cell: 082 229 4262
>>
>> http://www.scaprogramme.org.za/
>>
>> Follow us on Twitter: SCAprogramme
>>
>>
>>   From: Nimi Hoffmann <Nimi.Hoffmann at gmail.com>
>> Date: Thu, 23 May 2013 08:59:38 +0200
>> To: "okfn-za at lists.okfn.org" <okfn-za at lists.okfn.org>, <
>> hackshackers-johannesburg at googlegroups.com>
>> Subject: [okfn-za] The marketing case for open government data
>>
>>     Hi all
>>
>>  I'm currently doing a short work stint with a government entity, and
>> there's the possibility that we could encourage them to make their data
>> (more) open.
>>
>>  To this end, I want to make a strong marketing case to them. Any
>> thoughts on how to do so?
>>
>> I've got the following in mind:
>>
>>  1. Open data allows them to create performance indicators along a
>> variety of dimensions (financial, social, environmental etc.). This allows
>> them to benchmark themselves against their own performance and that of
>> other organisations.
>> 2. This is a  a strong differentiator - not many organisations provide
>> open data
>>  3. It will improve public engagement and communication, and demonstrate
>> a tangible commitment to improve their performance.This will enhance their
>> brand
>>  4. It will improve their self-knowledge as an organisation (i.e.
>> employees can track what is going on in other divisions).
>>
>>  Are there any organisations that recognise and celebrate open data
>> initiatives? Is there some way that they could get a media spin on the
>> thing, or get recognition from some kind of external agency or institution?
>>
>>  Cheers,
>> Nimi
>>
>>
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